Bowls
Marketing
Facebook marketing specialist, graphic designer and website designer. Helping bowls clubs to grow membership, attract new sponsors and communicate with members. Supporting organisations to improve their marketing strategy and expand their audience.
marketing services
Specialising in using Facebook to promote your bowls club or organisation.
Open Days
Open day promotion to grow your membership.
Sponsorship
Supporting clubs, counties and organisations with gaining sponsors.
Graphic Design
A variety of graphic design to promote open days, social events and more.
Training
Guides and training videos to provide a step by step process to follow.
Improving communication with members through email and newsletters.
saving our sport using social media
Projects
bowls clubs
counties
countries
organisations
why i am different
As a bowler myself I understand bowls as a sport and what we need to do to successfully market it and make it appealing to potential new members. That alongside my decade of marketing experience and my passion for growing and developing bowls means that I am well equipped for supporting bowls clubs and organisations with various marketing projects.
previous projects
I offer marketing services from Facebook page set up and audits, to full open day promotion on Facebook. There are also a wide range of training resources available including detailed guides on how to use Facebook as a bowls club to successfully attract new members as well as video training on using Facebook as a bowls club and creating graphics on Canva.
previous projects
I offer marketing services from Facebook page set up and audits, to full open day promotion on Facebook. There are also a wide range of training resources available including detailed guides on how to use Facebook as a bowls club to successfully attract new members as well as video training on using Facebook as a bowls club and creating graphics on Canva.
what clients are saying
“Great service from Lucy in creating some engaging promotional videos for the 2026 World Indoor Bowls Championships quickly and efficiently understanding thoroughly what was needed to showcase the event featuring the players which was key in promoting the event and engaging with social media followers gaining some huge interaction with the fan base around the world “
“Lucy offers a very professional and efficient service at a very reasonable price. I would have no hesitation in recommending her services to friends, colleagues and other businesses.”
“In preparation for Grantham IBC open weekend the club signed up to Lucy Smith Freelance Marketing For Bowls guidance. The club have been working with Lucy since April 2025 developing a social media plan using club information and images which has played a massive part on the success of the open weekend at GIDBC. Thank you Lucy”
“Lucy was engaged to help the EIBA promote the Open Singles Circuit, not only to the players but to the wider Indoor Bowling Community. The results from the agreed activity for each event were excellent with on average 60,000 views per event and a brilliant 165,000 for the Grand Final. Lucy produced a detailed marketing plan and delivered every element efficiently and on schedule. We have had no hesitation in renewing the arrangement for the 2025-26 season.”